Strategic Planning for Non-Profit Sport Organizations


A facilitated step-by-step strategic planning process that brings your board and staff into alignment, engages your community, and gives you a clear roadmap to maximize your impact.

 

WE'RE READY TO GET STARTED

Is this where your organization is at right now?

Working with a strategic plan that’s outdated, ignored, or collecting dust because the environment has shifted faster than your organization could keep up.
Board and leadership conversations that feel disjointed, with no cohesive direction to guide decisions or communicate clearly to members, funders, or partners.
Leaders who feel drained from working hard without seeing meaningful progress, sensing that passion and momentum are quietly slipping away.

You want to see your organization making the impact you know it can make.

Imagine having a plan that guides every decision you need to make...

 

A strategic plan developed with Spark Solutions gives your organization a clear, compelling direction that everyone can stand behind. Decisions become easier because priorities are focused, aligned, and grounded in a shared vision that balances ambition with capacity. 

Board and leadership conversations feel more confident and cohesive, with a renewed sense of purpose and pride in where the organization is heading. You move forward intentionally instead of reactively, supported by a plan that communicates your direction to members, funders, and partners with clarity. 

Most importantly, the work feels energizing again—like you’re making the meaningful, measurable impact your community deserves.

Creating a strategic roadmap with the help of an expert to walk you through each step is the best way to create an action-ready plan that will maximize your impact.

I'm Lara, The Owner and Principal Consultant of Spark Solutions.

I help sport organizations align their board and leadership's strategic thinking into a clear, actionable strategic plan — so they stop reacting and start moving forward with intention and real impact.

Before consulting, I spent years inside of provincial sport organizations, feeling the very frustrations many leaders face today: trying to make progress without a strategic plan to guide decisions, spreading limited capacity across too many priorities, and struggling to be heard in rooms where power dynamics and louder voices shaped the direction. I know what it’s like to care deeply about impact but feel stuck without a clear path forward.

Today, my work is about giving sport leaders the structure, confidence, and alignment they need to lead boldly.

20+ organizations supported | 30+ strategic plans delivered | 35+ sports worked with

Strategic Planning for Non-Profit Sport Organizations

 

A facilitated step-by-step strategic plan

 

By next quarter, you’ll have a strategic plan that gives your organization clarity, alignment, and momentum:
  • A clear, compelling vision and focused priorities that guide real decisions and move your organization forward intentionally–not reactively.
  • A board and leadership team that feels energized, confident, and united around a shared direction that they can communicate proudly to members, funders, and partners.
  • A renewed sense of purpose and excitement, knowing exactly where you’re going and how your work will create meaningful impact for your community.
We're Ready to Get Started

The Core Process

$7500.00

Most Popular


 

These are the core steps we'll take to create your strategic plan:

  1. Personalized Project Plan — We’ll start with a one-hour kickoff meeting together where we finalize the project plan with timelines, roles, and next steps to guide the project from kickoff to completion to your specific needs. 
  1. Confidential Community Insight Scan — We’ll run two confidential surveys – an internal survey for board and staff, and an external survey for members, partners, and governors/funders. 
  1. Community Insight Report — Spark Solutions will develop a concise ‘current state’ report that synthesizes the findings into themes. Alongside the report, strategy development session participants will receive a Prime Your Thinking resource to prepare participants to think strategically by offering examples of strategic thinking and questions to reflect on the themes in the report. 
  1. One-Day Strategy Development Session — Your leaders will participate in a facilitated, full-day session (in-person or virtual) to define vision, mission, values, strategic priorities and key initiatives. 
  1. Implementation-Ready Strategic Plan — Leave the pain of wordsmithing to us. You’ll receive a concise 1–2 page strategic document ready to be approved. 
  1. Reporting Well Resource — With your strategic vision in place, we will leave you with the parting gift of the Reporting Well Resource. The resource provides guidance  on how to effectively evaluate progress and report outcomes and includes a reporting template. 
BOOK YOUR STATEGIC PLAN NOW

Optional Process Enhancements

Individually Priced

Most Organizations select 1-2 enhancements depending on their goals

 

For organizations who are seeking deeper community engagement and buy-in or support in developing the operational action plan, we offer several add-ons for optional process enhancements. 

 

  • Community Feedback Cycle – $1,250 - Collect your community’s input on the draft strategic plan through a survey, focus groups, or a townhall. Feedback will be delivered through a concise report that summarizes themes and recommends plan adjustments. 
  • Strategic Plan Refinement – $750 - Opt for Strategic Plan Refinement when engaging in the Community Feedback Cycle or if you want to perfect the plan’s language. This step includes a 60-minute virtual meeting to review feedback and expert revisions to the 1–2 page strategic document. 
  • Performance Indicator Design – $1,000 - Use this Performance Indicator Design to work with your team to define measurable indicators for each strategic objective. The collaborative virtual session is 90 minutes and provides a simple KPI template for ongoing tracking.
  • Operational Action Plan – $1,000 - Your team will work together to translate the plan’s key initiatives into an operational action plan. The collaborative virtual session is 90 minutes and includes a dashboard for reporting progress to the Board. 
  • Community Launch Session – $1,250 - For organizations that want to build community buy-in, we will present the final strategic plan to your members and facilitate a workshop where members will discuss how they can support its success.

 

You can add any enhancement at the beginning of the project or decide later. The core process stands strong on its own.

BOOK A SPARK SESSION TO CONFIRM THIS IS THE RIGHT FIT
Lara Schroeder Spark Solutions

WHO THIS IS FOR

  • Strategic planning is for sport organizations that want to lead instead of only reacting and are ready to act proactively and strategically.
  • Those who want a solid north star—something everyone can point to and say, “We all agree that this is where we’re going.”
  • Teams who want to focus their resources and efforts in one clear direction instead of spreading themselves thin across too many competing demands.
  • Organizations that are ready to channel their passion into a strategy that drives results and lasting community benefits.
Lara Schroeder Spark Solutions

WHO IT IS NOT FOR

  • This process is not for groups who want to build a strategic plan in an afternoon.
  • It’s not for groups who want to simply make a plan to say it’s done and put it back on the shelf to collect dust for another four years.
  • This is not for organizations who want to build their plan without considering their community’s voices.
  • It also isn’t for leaders who aren’t willing to ask whether what they’re doing now still makes sense for the direction they want to go.

Step 1 - Book a Spark Session

Book a no-obligation call to see if this program is right for your organization. Share details about where your organization is at, ask questions, and hear more about our approach.

Step 2 - Review Your Proposal

You will receive a proposal outlining Spark Solutions’ process, costs, and all of the other information you need for your team to review and approve the project.

Step 3 - Begin Your Strategic Planning Process

Once you confirm the organization is ready to move forward, you’ll receive an agreement to sign, and we’ll book a kickoff call to discuss your personalized project plan.

WHY SPARK SOLUTIONS WORKS

Strategic planning doesn’t have to feel overwhelming or abstract—it can be clear, collaborative, and energizing when guided by the right process.

 

We know your world.

Unlike generic consultants, we understand the Canadian sport system, volunteer board dynamics, and funder requirements. We’ve worked with organizations from over 30 sports. You won’t waste time educating us on your context.

 

Our process ensures buy-in and action.


Plans are tailored, action-oriented, and created together. Everyone contributes and owns the plan. The result is a living document that guides decisions rather than collects dust.

 

We make planning engaging.

Your team will collaborate, dream, and make tough decisions in a structured, enjoyable process.

 

Here are the top questions we receive about strategic plans:

 

The Results Sport Organizations Are Already Experiencing

strategic planning

 Alignment from your board and staff on priorities. 

“Lara has an incredible talent for fostering a comfortable environment where people can express themselves openly. The workshop was thoughtful, engaging, and highly valuable.”

— Megan Jones, Program Manager

Governance reviews

A clear, actionable strategic plan built with community feedback

“Lara was professional, knowledgeable, and took the time to understand our needs. She provided valuable support to our stakeholders and added value to our programs.”

— Gabriel Assis, CEO, BC Soccer

strategic planning

A planning process that strengthens effectiveness and results in a quality plan everyone can use.

strategic planning

Your passion and energy translated into a clear plan your organization can confidently act on.

Allow us to guide you through the development of your next strategic plan.

I look forward to speaking with you to start this journey with you.

 

BOOK YOUR SPARK SESSION

Take the first step toward clarity and alignment.


A Strategic Planning Spark Session is a 30-minute call where we explore your organization’s needs and goals, review our strategic planning process, and determine how we could best work together. Book your no-obligation Spark Session today.

 

BOOK YOUR SPARK SESSION

 

TRUSTED PARTNERS IN SPORT STRATEGY

Led by Lara Schroeder, MA in Recreation & Leisure Studies, with 15 years in nonprofit sport leadership. Experience as athlete, coach, official, administrator, and consultant across 30+ sports. Deep knowledge of governance, strategic planning, and the Canadian sport landscape.

 

Here are the top questions we receive about strategic plans: